Position: Senior Copywriter (Leading US AI-driven Revenue Enablement Company)
Role:
- Incumbent will be instrumental in crafting compelling, AI-driven narratives that resonate with the Company's audience of professionals.
- You will lead the charge in producing high-impact copy that enhances the Company's positioning as a leader in AI-driven revenue enablement
- Partner with the demand generation, product marketing, and sales teams to develop copy for marketing campaigns that drive leads and revenue growth.
- Lead the creation of engaging, persuasive content across all channels-website, blog, social media, email campaigns, and product documentation-that captures the essence of the Company's mission and solutions.
- Maintain and evolve the brand voice to ensure consistency across all touchpoints while tailoring messages for specific audiences such as sales professionals, CROs, and revenue operations teams.
- Create thought leadership content that highlights the Company's cutting-edge AI technology and its transformative impact on revenue enablement.
- Edit and proofread copy to ensure it meets the highest standards of clarity, grammar, and style. Ensure content is optimized for SEO to drive organic traffic.
- Deeply understand the needs and challenges of the Company's target customers (sales, CROs, and revenue teams) and reflect that understanding in all communications.
- Collaborate with marketing analytics teams to track content performance and continuously refine copy based on key metrics and insights.
Requirements:
- 10+ Years in Copywriting.
- Proven experience as a copywriter in the SaaS industry, with a focus on B2B and AI-driven technologies.
- An understanding of AI technologies and the ability to distill complex concepts into clear, accessible, and engaging content.
- Experience collaborating with teams across marketing, sales, product, and engineering to develop unified content strategies.
- Familiarity with SEO best practices and using data to inform content decisions and improve performance.
- Excellent writing, editing, and verbal communication skills.
- Ability to think strategically and creatively to communicate the Company's value propositions effectively.
- High standard of quality control over copy.
- Capable of managing multiple projects independently in a fast-paced environment.
Location: Bangalore
- This is for a Client of Vertex Corporate Services which is a Leading US AI-driven Revenue Enablement Company.
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