Rhythm - Marketing Analyst

Marketing Analyst

Were looking for a Marketing Analyst who is analytical, detail-oriented, and a proactive team player. This role involves deep-diving into marketing data, extracting and analyzing insights, and supporting high-impact campaigns, RFP responses, and global marketing events.

Key Responsibilities

Marketing Data Management & Analysis:

- Extract, compile, and analyze marketing data from platforms like Pardot, HubSpot, ZoomInfo, and other tools.

- Monitor and report on email campaign performance metrics (opens, clicks, conversions, etc.).

- Identify trends, audience behavior, and engagement patterns to support campaign optimizations.

RFP Coordination & Support:

- Collaborate with cross-functional teams (Product, Technical, IT) to gather accurate content for RFP responses.

- Consolidate and structure responses aligned to client expectations, deadlines, and proposal formats.

Campaign & Event Coordination:

- Assist in planning, coordination, and execution of webinars, virtual events, and global marketing campaigns.

- Work closely with internal teams and external vendors to ensure event readiness and follow-up actions.

CRM & Database Management:

- Maintain and enrich lead/contact data using ZoomInfo and internal CRM systems.

- Support segmentation and audience building for targeted outreach.

Required Skills & Qualifications

- Master's/Bachelors degree in Marketing, Business, Data Analytics, or a related field.

- 3-5 years of experience in a marketing support or analyst role (internship experience can be

considered).

- Strong analytical mindset with proficiency in Excel/Google Sheets and data visualization tools.

- Familiarity with marketing automation and CRM tools like Pardot, HubSpot, ZoomInfo.

- Experience with Zoom for virtual meetings and event hosting.

- Excellent communication skills and ability to collaborate across departments.

- Organized, detail-oriented, and able to handle multiple projects simultaneously.

Preferred Qualifications

- Exposure to enterprise SaaS or B2B marketing environments.

- Experience supporting RFPs or proposal responses.

- Understanding of marketing performance metrics and KPIs.