General Manager - Sales & Marketing - Resort

General Manager - Sales & Marketing | 5 star beach resort | Goa (Candidates working with a 5-star property currently may only apply)

Candidate should be currently (for last 5 years) been working as Director of Sales (DOS) in any of the top 10 deluxe 5 star hotels

Core Work Activities:

1. Sales Strategy & Execution: Build an annual sales and marketing plan for the resort

- Build an annual sales and marketing plan for the resort

- Establish monthly, quarterly, and yearly sales targets for the sales team and monitor the same

- Devise sales strategies to meet sales targets.

- Identify various opportunities to meet targets.

- Supervise the regional and unit sales teams.

- Supervise the revenue, reservation and catering sales teams.

- Proactively identify new business opportunities and foster strong partnerships with key accounts, travel agencies, and online platforms.

- Present the company's sales and marketing performance at various companies and board meetings.

- Plan sales blitzes to existing and new markets

2. Marketing Leadership & Brand Positioning:

- Design and execute innovative marketing campaigns to promote the resort's offerings across digital, social media, and traditional platforms.

- Plan and participate in at relevant trade fairs and conferences.

- Encourage research on potential customers.

- Ensure that public relations are well maintained.

- Collaborate with digital and channel partners to enhance brand awareness and market presence.

- Network at various levels to bring more business to the company.

- Ensure the resort is marketed as a luxury destination by highlighting its unique selling points, experiences, and services.

3. Revenue, Reservations & Profitability:

- Work on revenue strategies with the resort's Revenue Manager

- Analyze sales performance, optimize event bookings, and focus on proactive and reactive sales to maximize profitability.

- Supervise and measure the effectiveness of the reservations team

4. Guest Service Excellence:

- Act as a key contact for guests, ensuring their needs are met while exceeding expectations to drive loyalty and satisfaction.

5. Team Leadership & Collaboration:

- Lead, mentor, and motivate the Sales & Marketing team to achieve individual and collective targets.

- Act as a bridge between the market and internal stakeholders, including Operations, to ensure effective strategies.

- Conduct in-house seminars and training sessions for the sales team.

Skills Required:

- Minimum 10-15 Years of relevant hospitality experience.

- An MBA or an equivalent graduate degree in Sales and Marketing from a well-recognized institution.

- Well-versed with MS Office, Revenue Management and Sales & Marketing technologies.

- Excellent oral and verbal communication skills.

- Demonstrated ability to increase sales and penetrate newer markets.

- Knowledge of best sales practices and methods.

- Up to date with the current market trends.

- Team player with solid motivational and leadership skills.

- Strong organizational skills.